CVS

Sixty percent of Americans have leftover opioids sitting at home. How can CVS get them out of the house?


The Bag

To prevent tampering in the mail, each bag resembles a common USPS package when turned inside out.

Front

Inside Out


Insert

Every bag contains an insert with step-by-step instructions on how to properly package and ship leftover pills.


In-store

In-store promo will inform CVS customers about the program's benefits and encourage them to learn more about the dangers of opioid addiction.

 
 

Receipts

Mile-long CVS receipts = plenty of places to put an ad. 

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